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Last night my husband and I went to a music gig.
When we arrived, there was a jazz band playing, and the young sax player
was GOOD.
The place was full of university music students,
most of whom stood 2 feet away from the low platform where the saxophonist
stood centre stage and did his thing. He was so obviously in his happy place,
revelling in the music, that it made me smile.
But he wasn't the only one revelling. I sat in my
seat and watched the audience close to the stage. Almost to a man, they stood
completely still, except for the bobbing of their heads, in sync to the beat.
Yeah, they were into it man.
I have yet to meet anyone who doesn’t enjoy some
form of music. We all appreciate it in one style or other. But these were music
students. That’s a tough crowd to
play your music for. And yet, the young musician on stage was completely at
ease sharing his art.
I am very new to the marketing game. I still often trip
over the hurdle of sharing my writing, period.
I learned something from this
sax player, though. He was just sharing his gift, and in so doing, making that first step in marketing himself. His audience really enjoyed it, and I imagine at least one of them will tell someone else about him in the coming days.
Just like that, he has begun to build his platform.
Maybe in future I won't be so afraid to toot my own horn.
Joylene toots her horn at www.scrapsofjoy.com
photo by jak, Regal Princess, 2016


